If you think that you have what it takes to ‘Make it at Bushmills’ then visit the local page on Facebook (Bushmills South Africa) http://www.facebook.com/pages/BushmillsSouthAfrica/373295362444 to become a fan and enter the competition. Entries open on the 24th March and close on the 30th June, after which time Colum’s local favourites will be short-listed for the next phase of the competition.
This is the legend that will grill you!
Cape Town, 25th March This year the Bushmills Master Distiller Colum Egan has taken the unprecedented step of offering to share his unique life in the town of Bushmills, Northern Ireland for a month. This global opportunity will see one person spend 30 days at the heart of the area and community that was granted a licence to distil whiskey in 1608.
If they can prove to Colum that they have embraced the special Bushmills way of life and can ‘Make it at Bushmills’ then, at the end of their 30 days, they will get to be the first ever person outside of the distillery to create their own blend of Bushmills Irish Whiskey.
Set against the stunning backdrop of Ireland’s north coast the winner will get to experience the best of Bushmills for those 30 days, from the secrets of making the finest Irish whiskey to discovering the unique personality and sense of adventure that are an integral part of the Bushmills community.
Colum Egan said: “This is a fantastic opportunity for someone to come to the home of Bushmills Irish Whiskey and get a truly unique experience of what goes on here. I’m looking for someone with a sense of adventure, someone who’s passionate about life and a whiskey lover, someone who’s ready to share the Bushmills story with the world”
“Over the past 400 years we’ve learned a lot about making great whiskey and a lot about enjoying it! That’s something we want to share, from learning how to select the perfect mature whiskey, to learning the best way to catch a good salmon…or even one of our world-famous waves! It’s all part of the Bushmills way of life. If someone can prove to us that they have what it takes to ‘Make it at Bushmills’ then we’d be delighted to let them be the first person outside of the distillery to work alongside me to create their own special blend of Bushmills Irish Whiskey – hopefully it’s not too good or I’ll be out of a job!”
The global search for someone to ‘Make it at Bushmills’ will give millions of people the chance to apply online through the Bushmills Facebook page. For the winner there are the added attractions of £5,000 in spending money and an all expenses paid 30 days in Ireland, living in luxury penthouse accommodation.
If you think that you have what it takes to ‘Make it at Bushmills’ then visit the local page on Facebook (Bushmills South Africa) http://www.facebook.com/pages/BushmillsSouthAfrica/373295362444 to become a fan and enter the competition. Entries open on the 24th March and close on the 30th June, after which time Colum’s local favourites will be short-listed for the next phase of the competition.
This is where the prize will be...
Recently I’ve developed a new-found respect for Blended whisky.
We know that is is still responsible for around 90% of global whisky sales.
I must say though that the premium blends make it onto my shelf – not the rot-gut as some call it.
The pro’s:
1) Consistency
2) Balance
3) Complexity
…. and the greatest thing is the ART of blending. These crazy blenders like Richard Paterson (no i do not work for them – these videos are just the funniest out there and happen to coincide with my current thought patterns!)
Check this!
There was quite a bit of excitement this week online. Twitter was loaded with whisky fans commenting on how they take their whisky. Now when a master distiller meets a coctail genius one will get a smack! Have a look at these videos – classic! Also check www.themasterblender.com to see what they’re up to…
This is how it all started….
Then follows the 3-part 15min sessions – you have to see this!
For those people that do not know Richard… here are some clips of him. He normally comes to SA for our Whisky Live Festival www.whiskylivefestival.co.za but just in case you’ve missed him. Have a look. Yip – I’ve actually seen him clean a glass with 40 yr old Whyte & Mackay.
This in the infamous nosing session:
Tasting:
The way you enjoy it:
Over the last couple of months the world of Whisky has really entered the digital age. Just in our little part of the world we’ve started a whisky radio show on SAFM. You can listen every Wednesday on SAFM from 19:30-20:00 in South Africa, or you can listen via the internet www.safm.co.za
With regards to the global reach of whisky… quite a lot of enthusiasts are on Twitter – amongst them Richard Paterson (@the_nose), the Malt Maniacs, @letstalkwhisky and a load of distilleries. Singlemalt.tv have been active as well with some amazing documentary style programs.
Subscribe